CottonSofts
My brand positioning strategy, new brand name, packaging and high-impact launch television campaign all combined to help this brand quickly grow from nowhere to be the #2 player in the category.
![brand-aid-logo-big Creative Brand-aid Logo](https://creativehotpot.com/wp-content/uploads/brand-aid-logo-big.png)
My brand positioning strategy, new brand name, packaging and high-impact launch television campaign all combined to help this brand quickly grow from nowhere to be the #2 player in the category.